内容简介
书名：Marketing without Advertising出版社：Nolo
作者：Michael Phillips, Salli Rasberry
出版年份：2001
电子书格式： pdf
简介：Discover powerful, advertising-free marketing strategies in “Marketing Without Advertising” by Michael Phillips and Salli Rasberry. This comprehensive guide, originally published by Nolo in 2001, offers timeless techniques for building a strong brand and generating leads without relying on traditional advertising. Learn how to leverage public relations, content marketing, networking, and other innovative approaches to boost your business. Ideal for entrepreneurs, small business owners, and marketing professionals seeking cost-effective, sustainable growth solutions. This Nolo Press classic remains relevant for today’s marketers.
ISBN：9780873376082, 08733
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